A staple of the Easter weekend calendar in Limerick, Team Limerick Clean-Up has become a huge success story in the county and has attracted over 23,000 volunteers for the past few editions, who come out in force on Good Friday each year since 2015 to tidy their local community.
Dialog Communications has been involved in the project since inception and work with Mr. Binman, JP McManus and family, and ex Ireland, Lions and Munster captain Paul O’Connell to organise the event from start to finish, recruiting volunteers from schools, businesses and local organisations, as well as driving positive coverage via local and national media.
DIALOG ROLE
- Event management & organisation
- Volunteer recruitment (23,000 people in 2026)
- Local & national publicity
- Social media
- Influencer recruitment & management
- Limerick City & County Council liaison
- Organisation & management of schools competition for Limerick primary schools.
RESULTS
The event has grown to become Europe’s largest one-day tidy up; 23,000 attendees in 2026.
“Dialog staff have been a huge part of Team Limerick Clean-Up’s success over the past few years and they are an absolute pleasure to deal with, personally and professionally.”
Paul Foley, Chairperson, Team Limerick Clean-Up